Struggling Entrepreneur

 

 40- What the NME2008 Event can mean to the Entrepreneur [24:49m]: Play Now | Play in Popup | Download

In this episode of The Struggling Entrepreneur, we provide a sneak-peek or preview as a prelude to an upcoming event, a Business show in Las Vegas from August 14-16, 2008. This is the New Media Expo.

Yes, we interviewed Tim Bourquin earlier this year on this podcast series (episode 37). As you may remember, Tim is the founder and owner of this event. His audio podcast series of The Podcast Brothers does go into detail about the value of the event for the prescribed audiences, and his web site provides all the audio episodes, forum support, list of exhibitors and all the supporting information for the event.

We look at this event in the following way:

• A bit of the history and growth of the Business show with the targeted audiences and its popularity, now becoming “legitimate” because of the industry and the business show location in Las Vegas;
• A look at the five tracks that provide value in education, skills and information to various audiences;
• An insight to the paid conference speakers and the value of their sessions to the paid audience;
• A look into the free pass to the exhibition hall to see the exhibitors in the booths; and
• A new approach– an opportunity to attend the free sessions in the exhibit hall to hear the pundits and luminaries, subject matter experts and authority figures in the industry. Thus, the attendance and participation to this event does not even have to cost the attendee anything–for the value that will be provided.

For the Entrepreneur or Small Business Owner, this event can help both the aspiring “dreamer” or the recently-launched “newbie” with skills and information about the New Media industry and marketing tactics to use in their own business–but it can help them mingle with a flood of recent entrepreneurs and small business owners who have just entered the industry with their new firms.

As you will hear in the podcast episode, there are several key reasons why this event can be of significant value to the entrepreneur–for the community of this event will put the small business owner in the midst of knowledgeable and experienced peers that can help to confirm the entry into the small business environment.

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