52- NME 2008 - Top 5 Picks for the Expo
August 19th, 2008
In this episode of The Struggling Entrepreneur, we deliver a “birds-eye view” from the show floor of the Exhibit Hall of the New Media Expo. We summarize for you the announcements and the products and services that caught our attention.
We will also deliver to you Our Top 5 Picks from the Expo this year.
(1) The PremiumCast system.
Although the booth was manned by Paul Colligan most of the time when he was there, others got to join in and promote their podcasts, as well as PremiumCast (Yours truly was one of them who spent 6.5 hours on Thursday promoting the 2nd place winner of the Podcast Secrets Challenge, Gain Control of Your Day).
However, the announcement of the alliance with Kunaki.com allows entrepreneurs that utilize either the Pro Account or the Viral account of PremiumCast to have CDs and/or DVDs created and fulfilled on-demand for their customers when they order from the PremiumCast system.
For this feature that new media content providers needed so badly in order to gain a competitive advantage and help them toward their success, we give them the top pick of the Expo.
(2) The Media Player from Libsyn and Wizzard Media.
This new player allows content creators the ability to creatae channels for video. The user interface and the selections for creating and maintaining the channels provide the ability for maneuvering around the system and deploying the content.
Particularly of importance is the alliance and connection with TubeMogul. Once the video has been deployed, the player can then send the video directly to TubeMogul for further syndication to each of the user’s TubeMogul video directory accounts. This gives the ease of use of the selling point of “one-click syndication.”
(3) TubeMogul.
This syndication application allows the content provider to take the video (or videos, if using the announced “batch” capability) and syndicate the content to any or all of the selected video directories–e.g., YouTube or Metacafe or Google Video, etc.
The free account can be good for the upcoming and new entrepreneur, while the various levels of fee services allow for choices from the established enterprises or medium-to-large businesses that have an aggressive media marketing plan.
(4) The new MXL009 microphone.
This mic provides the ability to have the selections of 24-bit and 96K built into the hardware within the microphone. With its 3 key buttons on the front, as well as the headphone jack attachment, the capability to catch any possible latency — and prevent it — this mic delivers a quality for both the serious audio podcaster, as well as an entrance into the professional quality for excellent video soundtrack.
(5) Mogulus - the Live Video creation platform.
This live video platform provides the ability to create video content, as well as continue to use the interface for live webinars. This system allows screencast capability or demonstration of your system or charts or slides, while at the same time delivering a chat area where you can get immediate feedback and onversations from your audience. The ability to record the session into a webcast or webinar that can be repurposed later is also a big plus.
Congratulations to those selected in our second annual top 5 picks of the New Media Expo for 2008.
Copyright (c) 2008, Matrix Solutions Corporation. All Rights Reserved.
