85- Multiple Roads as an Entrepreneur- with Eddie Herrera
March 30th, 2009[display_podcast]
In this episode of The Struggling Entrepreneur, Eddie Herrera describes for us the alternatives available to those who wish to start into business for themselves:
- As a Small Business Owner or Entrepreneur;
- As a Consultant (who would also be an entrepreneur) who is focusing on providing services to clients in various industries for a fee through engagements;
- As a Franchisee (and possibly an eventual franchisor) that would take less risk.
In this audio podcast, you will follow the discussion as Eddie relates his entrepreneurial path for all of his professional life. What is interesting is that he took the “unusual” path (at that time period) of going into business for himself after he received his MBA from the Harvard Business School–something that was almost unheard of, as most graduates were “expected” to go into the management and executive ranks of Big Business or Multinational Corporations.
Eddie now provides a great service in consulting with those individuals who were professionals in the private sector or public sector and have recently found themselves without a job during this economic downturn. He has been deluged with the amount of seasoned professionals whom he deals with and assists them with questions about going into business on their own–and he sees his near term future with this consulting firm for which he is on retainer.
With decades of experience and success stories, Eddie Herrera provides food for thought. He warns the individual who may not have a job right now that starting an entrepreneurial venture is something that one should not feel forced into, just because jobs are not available currently. The risk aversion factor–as well as the passion for creating your own business–are just a few of the criteria that one should consider carefully and evaluate before venturing into the world of entrepreneurship, whether it is as a small business owner or consultant or franchisee.
We thank Eddie Herrera for his words of experience and we look forward to interviewing him again in the near future. In the meantime, Eddie has offered to answer any well thought-out questions from the audience. You may contact him at:
hherrera003 @ satx.rr.com
[note: separation by spaces done to prevent spam] .

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In this audio episode, you will see how Mike describes the pitfalls of the recently-launched entrepreneur when this new small business owner tries to SELL to a client in desperation (mainly due to financial pressures). Obviously, the client’s reaction is lukewarm, at best–because, as Mike points out, no one wants to be sold to.
