Struggling Entrepreneur

 

 116A- Trade Show checklist for the Entrepreneur from www.smartbear.com [19:41m]: Play Now | Play in Popup | Download

In this episode of The Struggling Entrepreneur, we deliver the audio narration of a blog post from Smart Bear Software.

The topic of this post deals with exhibition events, such as Trade Shows or Business Shows.

Written by Jason Cohen, the CEO of Smart Bear Software, this post provides recommended and suggested items that should be on your checklist when you decide to engage your firm in a Trade Show or Business Show. Not only does Jason cover the planning and preparation phase, but he also goes into the time-line planning during the trade show or exhibition, as well as follow-up and other items after the event.

This narrated post is complete and unabridged. As you will hear in the podcaster comments toward the end of this audio episode,  you should take this list and edit it or customize it to fit your needs.  It is a great–although simple–tool and resource for the Entrepreneur.

We thank Jason for giving us his practical experience in the form of this checklist, as it will help us to be better prepared when we decide that our presence is required at a trade show or business show to enhance our brand and our small business.

Copyright (c) 2010, Matrix Solutions Corporation and www.smartbear.com.