StrugglingEntrepreneur

The Struggling Entrepreneur

Or: why I built a site about failing at startups.

Most startup content is written from a position of success. The founder who sold for $10M writes about how they did it. The growth expert with 50,000 followers explains their "system." The VC-backed startup blog talks about "finding product-market fit" as if that's just a thing you do on a Tuesday.

This site is different. It's written from the middle — while the struggle is still happening. When the MRR dashboard shows $0. When the Product Hunt launch gets 12 upvotes. When you're not sure if you should keep going or pull the plug.

My Story

I've launched apps that went nowhere. I've spent months building something nobody wanted. I've had launches that I thought would change my life and instead got silence. I've also had small wins — first paying customer moments, first $1k MRR milestones, first pieces of content that actually drove signups.

I'm a solopreneur. I do everything: the code, the design, the copy, the marketing, the customer support, the accounting, and the existential crisis management. No co-founder, no team, no investors. Just a laptop and a list of things to try.

Struggling Entrepreneur started because I couldn't find the kind of content I needed. I didn't need another "how to build a $1M SaaS" playbook. I needed honest analysis of why launches fail, how to actually get first users with no audience, and what the early months of building really look like when there's no growth to celebrate yet.

What This Site Is

A content site and newsletter for indie hackers, solopreneurs, and solo founders who are figuring it out in real time. Not after the fact — during.

Every article here is written to answer the question I had when I was in the middle of a specific challenge. The articles on getting first users come from the actual experience of having zero. The articles on pricing come from getting pricing wrong, multiple times.

The Newsletter

The newsletter is the core of this project. 811+ indie hackers and solopreneurs get a weekly email with one topic, covered honestly. Real tactics. Real analysis. No fluff, no affiliate-driven tool recommendations, no "just post on LinkedIn" advice.

You should subscribe. It's free. You'll get honest, actionable stuff — and you'll know you're not alone in the struggle.

The Mission

Help solo founders build real businesses by giving them the kind of honest, specific, tactical content that's usually only shared in private communities or after someone's already succeeded. Make the struggle feel less lonely. Make the path forward feel clearer.

You Made It to the End

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